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The TENCEL® fiber is demonstrating its worth in the hotel business in bed linens. TENCEL® fiber has no problem meeting the highest standards in bed linens. Years of product developments with international partners in industrial linens and bed linens manufacturers have led to success. The results were presented at Heimtextil 2017 in Frankfurt for the first time.
Bed linens of TENCEL® are not only for home use
"Following intensive effort on our part, we have developed excellent bed linens for the hotel trade. Now business travelers or wellness guests can also experience TENCEL® bed linens," Susanne Jary, Home & Interior Director at Lenzing, comments. "It was no easy task to get TENCEL® fit for industrial laundries. After years of cooperation with partners in industry, technical recommendations have been developed for cleaning hotel bed linens in industrial laundries," Jary explains.
International partners are ecstatic
"The properties of the TENCEL® fiber, such as high dry and wet strengths, make it possible to use the fiber in industrial laundries. As a result of the softness and high moisture absorption, it is possible to process the TENCEL® bed linens faster and save more CO2 than bed linens of other materials," Textilpflege Leitgeb, a rental service provider from Austria, comments.
The German rental service providers Dibella are well known for the responsible way they handle hotel textiles and constantly search for new eco-compatible materials. "With the TENCEL® fiber we have found a material that has a lower eco footprint and a high textile resistance, which is again extremely important for the hotel industry," Dibella explains. "After three years of development work, we have found the right fiber blend that meets our demands and the demands of our customers," Dibella continues. The first bed linen suitable for leasing is made of 60% TENCEL® and 40% cotton and has surpassed Dibella's expectations.
The American manufacturer, Valley Forge Fabric, works with internationally renowned hotel chains and specializes in TENCEL® in the segment of furniture fabrics and bed linens. "We are convinced that we have changed the way that our customers see textiles in the hotel sector. Ecological compatibility and health aspects now have an influence on their purchase decisions. For us it is important to tell this unique TENCEL® fiber story," Valley Forge Fabrics explain in one statement.
The Austrian company HEFEL Textil is a pioneer in the field of production of TENCEL® bed linens. HEFEL Textil started to use the TENCEL® fiber in their bed linens as early as 1998. "Many of our customers are exclusive hotels thus it was natural to use TENCEL® in the hotel sector as well. The bed linens are characterized by the unique combination of skin-friendly and easy-care properties," Hefel comments. A pilot project convinced HEFEL Textil and confirmed TENCEL® as a fixed feature in the hotel industry. "Mostly, however, the hotel guests will enjoy bed linens of TENCEL®," HEFEL Textil is sure.
The future in the hotel industry
Lenzing is continuing to expand applications for TENCEL® fibers in the hotel business. "First and foremost, it is a stable business and in which we can reach end consumers directly in partnership with the hotels," Jary explains. "Guests can experience TENCEL® directly at hotels and can then acquire the feel-good fiber for their use at home. The possibilities in this sector are interesting both for the hotel business as well as for final consumer marketing," Jary is convinced.
Development partners:
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